Cupcake Digital Inc. is an independent developer of mobile applications for tablets and smartphones focusing on the children's market (ages 2 through 8). Cupcake Digital is headquartered in New York City with offices in Moncton, New Brunswick (Canada), Santa Barbara, California, and Richmond, Virginia.
Video Cupcake Digital
History
Background
Cupcake Digital Inc. was founded in June 2012 by Brad Powers and Susan Miller.
The company's current focus is on the production and distribution of children's apps (applications used on mobile devices) containing interactive storybooks and games that are developed primarily for tablet and mobile platforms, including Apple iOS (iPhone, iPad, iPod Touch), Google Android, Barnes & Noble's Nook, and Amazon Kindle Fire.
In March, 2012, prior to the formal founding of the company, Cupcake Digital launched its first app, Wubbzy's Pirate Treasure. The app was distributed on the Apple, Amazon, and Android distribution platforms. It was the recipient of the 2013 Parent's Choice Classic Fun Stuff award.
Licensed Properties
The majority of the company's apps "transcreates" creative assets from each licensed property into "deluxe storybooks," iLearning books, educational games, and other apps. As of the end of 2014, Cupcake Digital's portfolio of licensed children's properties included:
Acquisitions
In March 2013, Cupcake Digital acquired zuuka Inc., developers of the popular iStoryTime Library. With over 200 children's e-books, the acquisition became the basis for the company's children's app subscription platform, and expansion into children's e-books and video content.
In November 2014, Cupcake Digital acquired Little Bit Studio, LLC, developers of the popular Bugs and Buttons series of apps for children. This acquisition is the company's first step in creating and building original properties for the consumer products market.
Maps Cupcake Digital
Applications Developed
Cupcake Digital's digital library includes the following "deluxe storybooks," iLearning books, and educational game apps.
Awards & Industry Recognition
Cupcake Digital has been recognized eight times by the Parent's Choice Foundation and six times by The Children's Technology Review.
2014
- The Children's Technology Review Editor's Choice Award: How To Train Your Dragon 2 (The Official Storybook App)
- Cynopsis Kids !maginination Award (ebook): Strawberry Shortcake Berryfest Princess
- The Children's Technology Review Editor's Choice Award: The Nut Job (Official App for the Movie)
- The Children's Technology Review Editor's Choice Award: RIO 2 (Official App for the Movie)
- Parent's Choice Approved: Wee Sing 123
- Parent's Choice Approved: Babar & Badou's Musical Marching Band
2013
- The Children's Technology Review Editor's Choice Award: Sparky's Birthday Surprise
- The Children's Technology Review Editor's Choice Award: Wubbzy's Magic School
- The Children's Technology Review Editor's Choice Award: Wubbzy Dance Party
- Parents' Choice Fun Stuff Award: Wubbzy's Dance Party
- Parents' Choice Fun Stuff Award: Wubbzy's Train Adventure
- Parents' Choice Fun Stuff Award: Wubbzy's Space Adventure
- Parents' Choice Fun Stuff Award: Wubbzy's Pirate Treasure
- Parents' Choice Fun Stuff Award: Wubbzy's The Night Before Christmas
- Parents' Choice Fun Stuff Award: Wubbzy's Fire Engine Adventure
- Cynopsis Kids !maginination Award - Honorable Mention: Wubbzy's Space Adventure
- Cynopsis Kids !maginination Award - Honorable Mention: Animal Planet Hide & Seek Pets
- Parents' Choice Recommended Mobile App: Fraggle Friends Forever
Compliance
The company complies with industry "best practices" and Federal Trade Commission ("FTC") consumer privacy regulations.
The Federal Trade Commission has published updated privacy protections for children online (Children's Online Privacy Protection Act of 1998, or "COPPA"). The company has affirmed that it is currently in compliance with COPPA rules, which restrict the collection of personal, non-personal and analytical data from children as well as gaining parental permission.
References
Source of article : Wikipedia
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