Uncle Tetsu's Cheesecake is a bakery store that originally began in 1990 on Oyafukou Street in the Hakata area of Fukuoka, Japan, and which sells Japanese cheesecake as its signature dish. The store was founded by Tetsushi Mizokami, the namesake for "Uncle Tetsu", and its director of Canadian operations is Shuntaro Kurakake.
A Taiwanese branch opened in 2011, and the cakes became popular after being reported on by local television talk show Kangsi Coming. Outside Japan, the brand has more than 70 shops across China, as well as in Singapore, Thailand, Malaysia, Philippines, Cambodia, and Canada.
Video Uncle Tetsu's Cheesecake
Popularity
Uncle Tetsu entered the Chinese market in 2013, and the Japanese cheesecakes became popular in Shanghai, with customers queueing for hours and purchases being limited to two items per person. A copycat company set up 30 Uncle Tetsu locations in China in 2013, and in a 2014 court settlement it was ordered to pay $160,000 USD.
Because the cheesecakes are so popular, cheesecakes are limited to one per buyer There is limited oven capacity and this makes the line shorter.
Maps Uncle Tetsu's Cheesecake
Outlets
The first Uncle Tetsu outside Asia opened in 2015, in Toronto, Canada. There are currently over 45 outlets around Japan, 11 in Malaysia and 8 in Taiwan. There are at least three stores in Canada, in Unionville, Toronto and Vancouver. Later stores opened in Melbourne in late 2017, and another branch exists in Los Angeles.
Design space
The outlets are known for their warm, red and white interiors plus open space kitchens which allow customers to see the desserts being made.
References
External links
- Uncle Tetsu Canada: English
- Uncle Tetsu's Japanese Angel Cafe
Source of article : Wikipedia
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